09.00 Creating your new digital strategy

Breakfast workshop with CAST/Catalyst

  • Pinpoint key areas where digital technology will have the most impact in your organisation
  • Develop a digital strategy to improve the work of internal teams and operations
  • Explore affordable tech solutions that are suited to your charity objectives and budgets

Chris Thorpe, Head of Technology, CAST/Catalyst

10:00 Chair’s Opening Remarks

Emily Burt, Deputy Editor, Third Sector

10:10 Leadership lessons: bringing your team together to drive innovation and deliver results

Fireside chat / Keynote interview

  • Adapt to changing trends including an increasingly flexible and remote workforce
  • Keep up with the pace of change by implementing a collaborative culture to boost productivity
  • Enabling innovation and change through effective and modern leadership behaviours

Zoe Amar, Chair, Charity Digital Code
Alison Lowe, CEO, Touchstone Mental Health Charity

10:45 Session break

11:00 Championing innovation through human connection in the digital age

Interactive panel discussion

  • Gain buy-in across the organisation for digital change and acceleration
  • Accelerate culture change to break the mould and improve ways of working
  • Create a culture of collaboration through digital decentralisation and integration

Said Dajani, Head of Digital, Diabetes
Desiree D'Souza, Director of Innovation, Seeability
Amanda Neylon, Director of Insight, Data and Technology, Versus Arthritis
Catherine Alabaster, Head Of Innovation and Fundraising, The Brain Tumour Charity

11:40 CRM Systems: Database management and tracking on a shoestring


  • Tracking the true ROI of fundraising campaigns
  • Building awareness and networks to maximise impact
  • Optimising your digital strategy using data to target the right audience base

12:00 Networking Lunch

13:00 Managing volunteers online: how to retain engagement and inclusion

Interactive interview session

  • Inexpensive online solutions to maximise productivity and engagement
  • Dynamic and inclusive online training systems to onboard new volunteers
  • Keeping in touch: supporting volunteers to work as a cohesive team in a virtual environment

Anne-Marie Zaritsky, Head of Volunteering, Royal Mencap Society

13:20 Session break

13:35 Better together: How the British Red Cross responded at scale through data collaboration

Case study

  • Sharing data and managing cybersecurity to deliver a tailored service at scale
  • Building a sophisticated data platform through corporate partnerships
  • Repurposing platforms, infrastructure and technology to maximise efficiency

Ian Goodman, Programme Director of Data and CRM Strategy, British Red Cross

14:00 Inexpensive digital tools to boost productivity and enable your organisation to grow

  • Cloud-based technology to manage remote teams on a shoestring
  • Cutting-edge but simple digital solutions to maximise impact and efficiency
  • Simplifying and streamlining online platforms to gain buy-in across your organisation

14:20 Session break

14:35 Real talk: Surviving remote working

Interactive panel discussion

Join in the conversation with our charity professionals across the sector, to discover the tips and tricks for productive remote working. Share your trials and tribulations with the team in this fun interactive session.

  • Managing teams and supporting well-being when working from home
  • Opportunities and challenges in the digital world: virtual events, digital platforms and cost cutting
  • Do more digitally: what works and what doesn’t?

Julia Campbell, Founder, Campbell Social Marketing
Dane Kramberger, Head of Workplace Wellbeing, Mind
Chair: Nana Crawford, Social Media Manager, British Red Cross

15:20 Session break

15:35 Creating online communities: integrating platforms for a two-way online conversation

Closing keynote

Join this session to learn more about how Macmillan has boosted engagement with their online community, increasing chat volumes by 300% and click to call by 200%.

  • Introducing a new contact centre platform: how to integrate across channels
  • Personalising communications: to share the right information with the right people at the right time
  • Managing significant digital transformation and gaining buy-in across the organisation

Declan Hunt, CIO, Macmillan Cancer Support

16:00 Chair’s Closing Remarks

Emily Burt, Deputy Editor, Third Sector

16:10 Close of Conference

*Agenda subject to change

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