Thank you

Camelot and the National Lottery distributors have today kicked off a TV and press campaign, where beneficiaries have the chance to say "thank you" to players.

The Nations Campaign precedes the lottery's re-branding activity in May, when it is expected to change its name to "Lotto". The three-week push, which marks the start of an ongoing campaign to help the public access information about lottery funding, is part of Camelot's ?xA3;72 million minimum ad spend for 2002. It highlights the fact that ?xA3;11 billion has been raised to date for good causes in communities across the UK. A series of four-page advertorials featuring local schemes that have benefited from lottery cash will appear in 31 regional newspapers and 38 titles in London, including the Evening Standard.

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