Third Sector Awards 2018: Celebrity Charity Champion - The Yogscast, Whale and Dolphin Conservation

Third Sector Promotion Markel

For the celebrity or celebrities that have shown genuine and productive support for their chosen charity or charities

The Yogscast: supports dolphin conservation
The Yogscast: supports dolphin conservation

Who are they?

The Yogscast are superstars of the gaming world. The Bristol-based team runs one of the biggest and most influential YouTube channels in the UK, which has amassed more than 20 billion views. The team includes talented musicians, artists, animators and writers who create both gaming and live-action content for their 25 million subscribers.

How did they get involved?

Whale and Dolphin Conservation has been a Yogscast-supported charity since 2016. In 2017, WDC asked The Yogscast to officially name one of the bottlenose dolphins the charity helps to monitor and protect in the Moray Firth, Scotland. The team chose the name Honeydew after the nickname of one of The Yogscast's founder members.

Why did they win?

The two biggest donations in WDC’s history have come from The Yogscast, totalling more than $900,000 (£700,000). This included almost $600,000 (£466,500) raised from The Yogcast’s Jingle Jam fundraiser in December 2017, in which games were offered in return for donations.

Videos of a trip to monitor whales and dolphins, which helped to showcase WDC's work, have been watched more than 425,000 times on YouTube, and the team shares regular updates from WDC and Honeydew the dolphin.

The Yogscast has also helped WDC to expand its gaming network, increasing the charity’s reach. A personal introduction to the charity team at the online streaming site Twitch led to WDC launching its first-ever gaming marathon event in 2017, Gamers for Orcas. This has raised $375,000 (£291,640) to support WDC's conservation work and campaigns in just under a year, and helped WDC to secure important coverage in major gaming press titles.


Rebecca Adlington, Encephalitis Society

Carey Mulligan, Alzheimer's Society

Have you registered with us yet?

Register now to enjoy more articles and free email bulletins

Already registered?
Sign in
RSS Feed

Third Sector Insight

Sponsored webcasts, surveys and expert reports from Third Sector partners